Custom Creations for Businesses and Individuals

From Professional Photographers Magazine, March 2010 (Posted with permission from PPA)

“Glamourpuss”

Tips from makeup artists Steve Moore of the Moore Agency in Atlanta, Deanna Rene of Scottsdale, AZ and photographer Holly Schumacher.

1. BLEND, BLEND, BLEND.  You can use your everyday makeup, but use more than you normally use everyday.  Many makeup professionals use airbrush makeup, the method of choice for HD TV, because it’s lightweight, waterproof and gives flawless coverage.

2. SOMETIMES LESS IS MORE. Use less makeup for a day wedding and more for evenings. You can get dramatic with eye makeup.

3. DON’T SKIMP ON CONCEALER. Use a moisturized concealer on the thin, sensitive skin under the eyes. If your concealer isn’t moisturizing, blend it with a skin cream. For blemishes, first treat them with a natural or over- the-counter anti-inflammatory, then cover with concealer.

4. DO A MAKEUP TRIAL RUN!!! It’s the only sure-fire, stress-free way to make certain your makeup will beautiful and last.

5. NOT ALL MINERAL MAKEUP IS CREATED EQUAL. Titanium dioxide, a chemical used as sun block, can reflect flash, giving the bride a ghostly appearance. In 2009 makeup artist Annie May launched a line of mineral makeup especially formulated for photography called Advanced Mineral Makeup. Annie promises it won’t white-out the bride under a flash.

6. USE WATERPROOF MAKEUP WITH STAYING POWER. You don’t want to spend your reception in the bathroom reapplying your makeup. Foundation, eyeliner and mascara should all be waterproof. And in case you cry (and you probably will), have  a tissue or handkerchief handy to gently blot your tears right at the eye.

7. KEEP YOUR LIPS MOISTURIZED AND COLORED. Dry lips look dreadful in photos. Have someone carry lipstick for you and touch up often. Matte and gloss lipstick both photograph well, and be sure to use blended lip liner for enhanced definition.

8. DON’T FORGET THE GROOM. If the groom is red faced due to too much sun (or drinking), a little powder can help. That goes for shiny heads too. And it’s a good idea to slip a tube of lip balm in the groom’s pocket for his dry lips, as well as a handkerchief to dab well wishers’ makeup smudges off his suit.

9. DON’T SPRINKLE ON GLITTER. In photographs, it tends to look like white spots, as if there is something wrong with the camera.

10. REMEMBER to apply foundation and powder to your neck, shoulders and decolletage-you want your head to look like it belongs to your body!